Learn how to track link clicks using Google Sheets and Apps Script to create a simple, lightweight tracking system
You live and learn! This is a regular occurrence if you are a subscriber to the work of Ben Collins (benlcollins.com). No exception with this recent post highlighting the
ping attribute which can be used in
<a> HTML links. This attribute has been around for a long time, but I’m sure many people like have never come across it. In the source post from Ben you can learn how to setup an Apps Script web app which will let you record link clicks in a Google Sheet.
A note of caution is whilst ping is valid HTML not all browsers choose to use it or enable it by default, something Mozilla have decided to do in Firefox. You can head over to Mozilla mdn documentation for the browser compatibility table and here is also an interesting post on how Google tracks with the ping-attribute.